Case Study: Two RFP Wins for Destination Services Provider and $350K in Additional Revenue
Winning LATAM Contracts: Strategic RFP Support Drives $350K Growth for Global DSP.
The Opportunity
A global Destination Services Provider (DSP) engaged The RFP House to consult on and respond to two RFPs from a large global relocation management company (RMC) for the LATAM region.
Our Approach
The RFP House set the stage for two successful proposals, resulting in two wins for DSP. As the RMC’s evaluation team was headquartered in the US, we helped to reframe the RFP content and rewrite existing content to better resonate with that team using a clear, concise and compelling writing approach. Our focus was on delivering the message in a simple yet persuasive manner, while also highlighting the DSP’s value proposition.
Managing the proposals from receipt to submission, we worked closely with the sales team, the CEO and finance leaders to customize the response strategically, ensuring it would appeal to the RMC. Following a detailed kick off call and analysis with the stakeholders, we weaved in specific examples of work delivered in the LATAM region, along with relocating employee and client satisfaction rates, case studies, and answered the RFP questions fully yet concisely.
We also managed iterations of the proposal and appendices during the proposal development process, taking careful attention to meeting the RFP requirements and adding value to the responses.
The Outcome
Within several weeks of submitting both proposals, we were delighted to hear that our DSP client won both LATAM contracts, resulting in additional revenue of $350K. Given these two wins, the large global RMC has shortlisted the DSP for an additional scope of work covering Mexico, Colombia and the US, thereby offering the DSP more opportunities to strengthen and deepen their business partnership with the global RMC.
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